Nextiva's Chief Evangelist, Edwin Margulies, is a serial
entrepreneur passionate about customer experience (CX), usability, and human
factors engineering. Over the course of 45 years, he has authored 18 books,
many of which focus on customer satisfaction, including "Mastering the
Customer Experience," "How to Audit and Benchmark Your Voice Response
System," and the "Web Site Usability Almanac."
edwin.margulies@nextiva.com